Coca Cola’s iconic bottle will be up for bid in Morphy Auction this month.
The 104-year-old bottle is expected to enter the auction at $150,000.
Coca Cola’s deposit bottle was introduced in 1917 in the U.S. It is the first commercial good to have appeared on Times Magazine, in 1950. The bottle became the iconic figüre of Coca Cola, being featured in the artworks of Andy Warhol and Salvador Dali.
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